
The Rev. Robert Lawrence Ford
Larry was born November 18, 1937 in St. Louis to Samuel and Margaret Ford, joining his older siblings Sam Jr. and Frances, who predeceased him, and died on April 24, 2023.
He grew up in Webster Groves, MO, a proud graduate of WGHS who rarely missed a class reunion, and went on to study Economics and Philosophy at the University of Missouri and Washington University, St. Louis. After a several years’ career in the shoe business, he answered a call to the ministry and graduated in 1968 with a Master of Divinity from Berkeley Divinity School at Yale.
Over Christmas break 1966, Larry met Peggy on a blind date arranged by his cousin. They quickly married and remained so for over 55 years. Following Ordination, Larry served Episcopal congregations in Oklahoma, Missouri, Ohio and Washington State. After his retirement from the ministry, Larry and Peggy opened a health insurance agency.
In addition to Peggy, he is survived by his sons and their wives Rob and Heather, and Dave and Betsy; by his 5 grandchildren Andy, Helena, Estelle, Kyle and Katy, all of Seattle; and by nieces and nephews Samantha, Mary, John, Ann, and Sam III.
A man of varied interests, Larry loved his church, his family and friends, RVing (especially at Yellowstone and on the Oregon Coast), guitar playing, flying, boating and fishing (though he rarely caught anything), prowling in hardware stores, fixing stuff, football, computers, road trips, and his past and present Airedale Terriers.
Join Our Team
The Boomer generation is one of the fastest growing market segments in health care, and We Know Medicare is one of the leaders dedicated to serving Medicare beneficiaries’ unique health care coverage needs. Up for the challenge of a lifetime? Join a team dedicated to finding bold new ways to proactively help improve the health and wealth of dynamic opportunities to grow and develop your business with We Know Medicare.
Teaming up with We Know Medicare, puts you into business with a strong partner and strategies to run your own business with the tools, resources, and relationships of a transparent and trusted business partner. We are dedicated to serving our clients with dignity and respect. Educating them on their options and helping them improve their quality of healthcare.
Our Lines of Business
Ancillary Health Plans
- Dental
- Cancer
- Critical Illness Hospital Indemnity
Senior Lines
- Medicare Advantage
- Medicare Supplement
- Prescription Drug Plans
- Dual Special Needs Plans
Life & Ancillary
- Whole Life
- Term Life
- Final Expense
Why Choose We Know Medicare?
As an independent agent, choosing a Field Marketing Organization (FMO) to partner with can be a very difficult decision. Furthermore, it’s hard to know you’ve paired up with an agency that’s as dedicated to your success, as you are? Not all agency models are the same. Choosing the best organization to partner with, makes all the difference in the success of your business. Knowing you made the right choice for an FMO, takes a huge weight off your shoulders.
Sales Support
- Product Specialists
- In-field broker support
- Carrier escalation team
- Succession Planning Compliance Department
- New Business Support
- Secure electronic app submission
- Toll-free number for agent support
Relationships & Activities
- Medical provider camps
- Retail Kiosk
- Senior Center Digital Kiosk
- Health Fairs
- Community Events
Marketing Tools
- Pre-approved marketing pieces
- Online quoting system
- Agent website
Contracting & Commissions
- Direct Carrier Contracts and fully vested
- Reciprocal release policy Commissions paid direct from the carrier
Training
- Webinars
- Agency Building
- Agent Boot Camps
- On-line modular training system
Our Agents
Our Agents are passionate about helping people. Here are a few of them and their stories.

Carmen Watson
We Know Medicare Agent
Our dear agent and friend Carmen Watson Was our top producing agent this past year. She was happy to know this and felt she had accomplished a personal milestone.
Carmen and her husband Rob came down with a serious case of Covid. After fighting covid she passed away on March 13th. Carmen was a light in this world and she is now at rest in heaven.
Carmen will be missed!
Rob Watson is out of the hospital and is taking Carmen’s clients as his own.

Russ Worley
We Know Medicare Agent
Russell is an Independent Insurance Broker specializing in Medicare Health Insurance with We Know Medicare. After devoting almost thirty years to improving patient outcomes through health care technology, Russ decided to shift gears when his parents went through their times in hospice.
Russ brings his passion for helping others to all clients in all walks of life. He listens to his clients’ needs and concerns and offers valuable information on health care insurance as well as life, long term care, and annuities, should a client ask.
Russ holds a degree in mathematics from Elon University and through the years has worked with a number of Fortune 500 insurance, pharmaceutical, and healthcare delivery companies on the technology side of their businesses. Russ is the proud father of three grown professionals, in addition to recently becoming a new grandfather. Family and friends (and his dogs) are his greatest joys.

Joyce Joneschiet
We Know Medicare Agent
Joyce Joneschiet (Jonah-shite) has been working with Medicare Eligibles for over 10 years; first as an interior designer who started Encore Living Interiors in 2008 to provide a service that seemed to be missing for those Medicare Eligibles and baby boomers who want to age in place in their own home.
She published Encore Life Magazine, a free quarterly digital magazine and blog that offers resources, articles, and tips to baby boomers on travel, money & finances, aging in place and health and wellness. Joyce was also the radio show host of Encore Living Radio, a weekly show that’s a lively & provocative discussion with baby boomers & Medicare Eligibles providing solutions & resources to the active life.
In 2014, she closed her business to take care of her parents full time for 2 years at home. As she navigated the Medicare system for them, it became apparent to her that there had to be an easier and better way to understand what Medicare Eligibles and their families needed.
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